Project Manager
Axelsson, BjörnProject manager
Stockholm School of EconomicsAmount granted
1 450 000 SEKYear
2011
Continued support for one year, partly to two PhD students and partly to two post-docs. The research projects are about (1) transparency and open calculations in service provider-buyer relationships, (2) creating a deeper understanding of complex sales and negotiation processes, (3) the role of the brand when suppliers offer complete solutions and (4) value creation with the support of mobile services.